Archive

Force India And Sahara Announce Historic Association

Posted: October 12, 2011 at 7:56 pm   /   Business of Motorsport, F1 in India, F1 News, F1 Sponsorship, Force India Formula1 Team

This blog post has been much awaited and here it is. Force India Formula One Team, India’s only Formula1 team, announced a historic association with the Sahara India Pariwar today. The association will see the Sahara India Pariwar become equal shareholders of the F1 team alongwith Dr. Mallya. The new equity share holding will be […]

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2011 Japanese Grand Prix Qualifying: Hamilton Gifts Vettel 12th Pole Of The Season

Posted: October 8, 2011 at 3:24 pm   /   2011 Grand Prixs, F1 News, Japanese, Qualifying

Suzuka is always known to be one of the most entertaining and acrobatic racing circuits on the Formula1 calendar. Don’t believe me? Watch the race tomorrow and see how the TV cameras keep moving left to right as the cars go through the Essess, Spoon and the 130R. Talking of TV cameras, the local producer […]

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Red Bull Racing Tie Up With Big Bazaar For The Indian Grand Prix

Posted: October 7, 2011 at 8:02 pm   /   Business of Motorsport, F1 in India, F1 News, F1 Sponsorship, Red Bull Racing

I read this piece of news during my usual Formula1 research and readings and was surprised to see that this announcement wasn’t as publicly spoken about or discussed as the others. Infact, this association was announced when Red Bull racer Daniel Ricciardo was present in Delhi last week at the Red Bull Speed Street in […]

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Amul and Sauber Associate For The Indian Grand Prix

Posted: October 2, 2011 at 3:12 pm   /   2011 Grand Prixs, Business of Motorsport, F1 in India, F1 News, F1 Sponsorship, India, Sauber Motorsport

The buildup to the Indian Grand Prix is picking up traction and so are sponsors / advertisers who are rushing to have a share of the Formula1 pie when it comes to India later this month. After Airtel (who have the naming rights – Airtel Indian Grand Prix), Mercedes, Mahindra and Hero Motors (Read: Hero […]

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