Tag: Formula1 Marketing

What’s Wrong With Formula1?

Posted: April 14, 2015 at 4:12 pm   /   F1 Features, F1 Humour, F1 Podcast

Except for Max Verstappen and his bold maneuvers on track, I got bored during the broadcast of the 2015 Chinese Grand Prix. Okay, I admit, Pastor Maldonado entertained too, in parts. But that was it! Post-race, I wondered, what’s wrong with Formula1? And I couldn’t find a direct answer. After a drab 2014 Formula1 Season, […]

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What Formula One Can Learn From Red Bull

Posted: April 4, 2015 at 5:58 am   /   Business of Motorsport, F1 Marketing

We’re in the 65th year of our sport of Formula1. I am not sure about any other sporting category, but in the category of Motorsport, this is possibly the longest run annual World Championship. One of the most visually appealing man-machine duels in the world, the sport has possibly a million images and videos of […]

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Red Bull Gives Us Wings

Posted: April 2, 2015 at 9:25 am   /   F1 Podcast, Inside Line F1 Podcast

The Inside Line F1 Podcast is on its way to Hyderabad (YAY!); to bring to you exclusives from the Red Bull Speed Run being organized on 5th April 2015 (Hyderabad). Believe it or not, Rishi and I both thought that this was an April Fools’ joke! In one of our first exclusives of 2015, we […]

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Game On, Ferrari

Posted: March 29, 2015 at 6:21 pm   /   F1 Features, Sunday Race Day

When we (Rishi and I) recorded the pre-season episode of the Inside Line F1 Podcast ‘Ferrari vs. Mercedes, Really?‘ we were certain that we were kidding ourselves. We were certain that Ferrari were kidding us too (low fuel runs, we exclaimed!). We never imagined that a Mercedes would be beaten on raw pace and strategy […]

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